Become a Broker with our 'Brokerplan Academy'

Why Join Brokerplan?

Are you a commercial finance broker who is missing out on deals or simply frustrated with
your current network or employer and looking for an alternative?


As an FCA principal firm, we are looking to register experienced professionals as Appointed
Representatives who are ready to take their business to the next level including:

  • FCA Authorisation
  • Complete Product Range
  • Direct Access to Extensive Lender Panel
  • Instant Deal Assessment via Lender Hub
  • Education & Training via Learning Hub
  • Hubspot CRM
  • Deal Structuring & Packaging Options
  • Archive of Marketing & Lead Gen Support Materials
  • Compliance Support

About us and 'Lender Hub'

Established in 2004, the White Rose Finance Group has been building networks under the Brokerplan brand since 2014 and often support commercial deals from a £5k asset finance deal up to £50m property development funding.

We have long established relationships with an extensive lender panel across all commercial products and lending tiers, if there is a client solution available, we find it, quickly. Using the Brokerplan Lender Hub to assess deals instantly you will be able to advise your clients confidently and provide indicative terms in a matter of minutes. Should you need help structuring or sourcing more complex deals, the team is available to assist.

Want to understand more about Lender Hub and have a 1-2-1 demonstration of the system and its search function?

Available exclusively to our network partners, Lender Hub allows you to quickly identify solutions for your clients’ commercial finance needs, giving you real time access to product information across our extensive panel of lenders.

Rather than relying on your memory, manually trawling through spreadsheets or contacting lender BDMs, you simply filter the options to narrow available lenders for both property and cashflow products. This releases time to focus on generating new business and while converting your pipeline, reducing workload while increasing productivity

What our current Network Partners have to say

Darren Peacock

Darren Peacock

The support has evolved massively over the past 7 years and Brokerplan has an unbelievable wealth of information and support with the new intranet, lender presentations at the click of a button and lender hub we have everything we need to succeed. When I joined, I had to acquire this knowledge bit by bit but now it is all there from day one!

Ozgen Halil

Özgen Halil

“Brokerplan has definitely exceeded my expectations and I am so happy that I joined this fabulous network. Its professional, supportive and the whole team are a real pleasure to deal with. I really do feel like I am part of an extended family and I am very excited about the future of my business with Brokerplan.”

Chris Cullen

Chris Cullen

Over the past two years or so {…}The biggest change has been the introduction of our proprietary sourcing software, linked to the Brokerplan Intranet. It is highly useful to have up to date lender information and criteria which allows us to obtain an indication of terms when a client just wants to know ‘what is possible’. It provides a great jumping off point and that combined with the ability to send enquiries into the office at the touch of a button works well.

Interested in learning More?

If you’re interested in learning more about the Brokerplan Professional offering, or would like a 1-2-1 demo of Lender Hub, click the button below to register your interest and a member of the business development team will reach out, or contact the Brokerplan Academy support team directly on 0333 405 6666